- All 13 ingredients are listed in milligrams – no secret blends.
- Voluntarily tested for pesticides, heavy metals, and bacteria by an independent laboratory.
- Test results are publicly available – you can check them yourself.
- Effective doses of a few ingredients, not symbolic amounts of many.
When you choose a greens powder, you trust that the product you mix into your smoothie or shake daily actually contains exactly what is stated on the label. Yet, most greens brands hide their exact ingredient quantities behind so-called "proprietary blends" – secret mixtures where you only see the total gram amount, but not how much of each individual ingredient is actually in the product.
At Rebuilt Performance, we have chosen a different path. Pure Greens is built on a simple yet powerful principle: complete transparency. Not only regarding the ingredient list but also when it comes to documenting the product's purity and safety through independent laboratory tests.
What are proprietary blends – and why do brands hide behind them?
A "proprietary blend" is a mixture of ingredients where the manufacturer is only obligated to disclose the total weight of the blend – not the individual amounts of each ingredient. This means that a greens product can market itself as containing spirulina, chlorella, wheatgrass, and 20 other ingredients, but actually only have symbolic amounts of the expensive, effective ingredients, while the majority consists of cheap fillers.
This practice is completely legal, but it leaves the consumer in the dark. You cannot know if you are getting an effective dose of the ingredients you are paying for, or just a symbolic amount for decoration on the label.
Pure Greens distances itself from this practice. On our label, you will find the exact amount of every single ingredient in milligrams. Nothing is hidden. Nothing is unclear. You know exactly what you are getting – every single time.
The 13 ingredients in Pure Greens – and why they were chosen
Instead of filling the product with 40-50 ingredients in symbolic amounts, we have chosen 13 carefully selected ingredients in effective doses. Here's what Pure Greens contains:
Spirulina is a blue-green algae known for its high protein content and dense nutritional value. Spirulina can help you feel more energetic (1).
Vitamin C is included in a dose that helps against fatigue and exhaustion (2). Vitamin C is water-soluble and excreted daily, making a daily intake important.
Zinc supports the normal function of the immune system (3) and plays a role in many bodily processes. It is an essential mineral that the body cannot produce itself.
Chicory root can support digestion and stimulate the production of digestive fluids (4). Chicory is rich in inulin, a type of dietary fiber that can act as a prebiotic.
Turmeric is a well-known herb that can support normal liver function (5). The active component in turmeric is curcumin, which has been the subject of extensive research.
Ginger can support digestion and contribute to the normal function of the intestinal flora (6). Ginger has been used in traditional medicine for millennia.
Spinach, broccoli, wheatgrass, barley grass, purple cabbage leaves, coconut water, and vitamin A form a vegetable base with a broad spectrum of naturally occurring micronutrients, fibers, and plant-based compounds.
Each ingredient is chosen with care and included in a meaningful amount. Not for show – but for function.
Double transparency: Ingredient list + independent lab test
Disclosing ingredient quantities is the first level of transparency. But how do you know that the product is actually pure? That it does not contain pesticides, heavy metals, harmful bacteria, or other unwanted substances?
Most greens brands merely meet the minimum legal requirements. But at Rebuilt Performance, we go several steps further. Pure Greens has been tested by the German laboratory Dr. Graner & Partner GmbH, an ISO-certified laboratory specializing in food safety.
The test was voluntary – meaning not legally required. We actively chose to have our product undergo extensive analyses for:
- 22 different pesticides
- 7 types of bacteria (including E. coli and Salmonella)
- 4 heavy metals (lead, cadmium, mercury, arsenic)
- Mold and fungus
The result? Pure Greens passed all tests. The test results are publicly available on our website – another example of the transparency we build our brand on.
This kind of double transparency – full ingredient disclosure combined with published laboratory test results – is something no other greens brand in Denmark offers to the same extent.
Why voluntary testing is more important than legal requirements
EU legislation sets requirements for food safety, and all products on the market must naturally comply with these requirements. But minimum legislation is designed to protect the consumer from the worst-case scenarios – not to guarantee optimal standards.
When Rebuilt Performance chooses to voluntarily test Pure Greens, it sends a clear signal: We are not satisfied with just meeting the law. We want to lead the way and set a new standard for what consumers can expect from a greens product.
The test results from Dr. Graner & Partner GmbH serve as an independent quality seal. They confirm that what you see on the label is also what you get in the product – and that the product is free from contaminants.
Over 3 million servings sold – trust built through action
Since its launch, Pure Greens has reached a milestone of over 3 million servings sold. This has not happened due to aggressive marketing campaigns or wild promises. It has happened because the product delivers what it promises – and because customers can feel the difference.
With an average rating of 4.82 out of 5 stars based on 553 reviews on Trustpilot, Pure Greens is one of the best-rated greens products in Denmark. Customers particularly praise the taste, mixability, and the visible difference in energy levels and digestion.
What can you expect from Pure Greens?
Pure Greens is not a miracle product. It is not designed to heal or cure anything. It is a dietary supplement intended to complement a balanced and varied diet.
But used consistently as part of a healthy lifestyle, Pure Greens can help to:
Spirulina can help you feel more energetic (1), which can be an advantage if you often feel tired or need a daily intake of nutrients.
Vitamin C helps against fatigue and exhaustion (2), making it a relevant ingredient for people with busy daily lives or physically active lifestyles.
Ginger can support digestion and contribute to the normal function of the intestinal flora (6), while chicory can support digestion and stimulate the production of digestive fluids (4).
Turmeric can support normal liver function (5), and zinc supports the normal function of the immune system (3).
All supported by vegetable ingredients such as spinach, broccoli, wheatgrass, barley grass, purple cabbage leaves, and coconut water, which provide naturally occurring nutrients.
How to use Pure Greens
A daily serving of Pure Greens is easily mixed into water, juice, smoothie, or plant milk. Many users choose to take their greens in the morning as part of breakfast, while others prefer it as an afternoon boost.
Consistency is key. As with all dietary supplements, you will experience the best results with regular use over time. The body needs a continuous supply of micronutrients to function optimally – not just occasionally.
The choice is yours – but the information must be clear
There are many greens products on the market. Some are cheaper. Some promise more. But ask yourself: How many of them can show you exactly what they contain – and prove through independent tests that the product actually meets the standards?
At Rebuilt Performance, we believe you deserve to know exactly what you put into your body. That's why we have built Pure Greens on complete transparency – in the ingredient list as well as in documentation.
When you choose Pure Greens, you are not just choosing a greens product. You are choosing a standard. A standard where transparency, quality, and documentation go hand in hand.
Frequently Asked Questions about Pure Greens
What does it mean that Pure Greens does not contain proprietary blends?
It means that we disclose the exact amount of each individual ingredient in milligrams. You know exactly what you are getting – not just a total weight of a secret blend where you don't know how much of each ingredient there is.
Why is the lab test voluntary – and not legally required?
EU legislation requires all food and dietary supplements to meet certain safety standards, but it is not a requirement to publish test results from independent laboratories. We have chosen to do so anyway to give our customers maximum peace of mind and transparency.
Can Pure Greens replace fruits and vegetables in my diet?
No. Pure Greens is a dietary supplement intended to supplement – not replace – a balanced and varied diet. It is still important to eat plenty of fresh fruits and vegetables as part of a healthy lifestyle.
How long does it take before I feel a difference?
It varies from person to person. Some users experience a difference in energy levels after just a few days, while others only feel an effect after a couple of weeks of consistent use. The body needs time to adapt to the daily intake of nutrients.
Who is behind the testing of Pure Greens?
Pure Greens is tested by Dr. Graner & Partner GmbH, an ISO-certified laboratory in Germany specializing in food safety. The laboratory has tested for 22 pesticides, 7 types of bacteria, 4 heavy metals, as well as mold and fungus. All tests were passed, and the results are publicly available.
Claim Overview
Pure Greens contains ingredients for which the following health claims have been approved by the EU/EFSA:
- Spirulina helps you feel more energetic
- Vitamin C contributes to the reduction of tiredness and fatigue
- Zinc contributes to the normal function of the immune system
- Chicory supports digestion and stimulates the production of digestive fluids
- Turmeric helps support normal liver function
- Ginger helps support digestion and contributes to the normal function of the intestinal tract
The content on this page is for informational purposes only and is not a substitute for professional medical advice, diagnosis, or treatment. Always seek the advice of your physician or other qualified health professional with any questions regarding a medical condition or health matters.
Pure Greens is a dietary supplement. Dietary supplements should not be used as a substitute for a varied diet and a healthy lifestyle. The recommended daily dose should not be exceeded. Keep out of reach of children. The health claims used are approved by the EU/EFSA and refer to specific ingredients in the product. Allergens: contains wheat, barley (celiac disease) and naturally occurring sulfites from spirulina.
- Vitamin C contributes to the normal function of the immune system.
- Vitamin C contributes to the reduction of tiredness and fatigue.
- Vitamin C contributes to normal psychological function.
- Vitamin C contributes to the normal functioning of the nervous system.
- Vitamin A contributes to the normal function of the immune system.
- Zinc contributes to the normal function of the immune system.
- Zinc contributes to normal cognitive function.
- Zinc contributes to the normal functioning of the nervous system.
- Zinc contributes to normal psychological function.
- Ginger helps to support digestion by promoting the production of saliva and stomach acid and improving gastrointestinal function and the movement of food through the upper digestive tract.
- Chicory stimulates and promotes the production of digestive fluids and gastrointestinal movement, and contributes to normal digestion.
- Turmeric helps to facilitate digestion and contributes to digestive comfort.
- Spirulina helps to improve tone and vitality. Spirulina supports the immune system.
Dietary supplements should not be used as a substitute for a varied diet and a healthy lifestyle. The recommended daily dose should not be exceeded. Keep out of reach of children.
